28/01/14 – Rotterdam reviews VoD initiative

TIDE goes Euro-wide on For Those in Peril

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  • A year after its launch, VOD initiative IFFR In the Cloud is looking to boost viewers by increasing its online visibility.

    IFFR In The Coud, Rotterdam’s collaboration with digital distributor Under The Milky Way is now a year old – and lessons are being learned on both sides on how to maximize the impact of the festival’s films in their own iTunes room.
    Read the entire article here

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